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At Vapouriz we stock hundreds of high quality e-liquids for your e-cigarette.
Browse our range to find a huge selection of CLASSIC and SUB-OHM flavours in a selection of flavour profiles, from the sweet taste of fresh blueberry to the timeless tones of fresh tobacco.
As one of the leading makers of e-liquid in Europe, we stock more than 65 flavours of Vapouriz PREMIUM E-Liquid, along with delicious blends from our sub-ohm brands POCKET FUEL and PURE EVIL. Whether you're a connoisseur of gourmet flavours or a cloud chaser, our range of e-liquids has something for everyone. A range of guest flavours also complements our in-house blends.
We're passionate about providing the best in class from our e-liquids. All our e-liquids are made on site in the UK, using pharmaceutical grade nicotine, propylene glycol and vegetable glycerol. Our food-grade flavourings are all sourced in the EU and then tested to make sure they deliver great taste, throat hit and vapour.
Our most popular flavours are available in a choice of three different nicotine strengths, as well as nicotine-free. Choose from a range of bottle sizes from 10ml to 50ml
Buy online at Vapouriz for quick next day delivery and our quality guarantee.
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What Is in E-Liquid?
E-liquid (also known as Vape juice) contains four main ingredients: Propylene Glycol (PG), Vegetable Glycerine (VG), food-grade flavourings, and typically nicotine. When used in a vape kit, this liquid is heated to create vapour which is then inhaled. This offers an experience that many find satisfying without the numerous harmful chemicals found in traditional cigarettes. You might also hear e-liquid referred to as vape liquid, e-cig liquid, or e-juice. Selecting the right e-liquid is crucial to your vaping journey—the appropriate flavour and nicotine strength can make transitioning to vaping a more pleasant experience. At Vapouriz, we offer a wide selection to help you find your perfect match.
Why is E-Liquid better than Tobacco & Cigarettes?
Traditional cigarettes contain thousands of chemicals, including dozens of known carcinogens, carbon monoxide, and other harmful substances. By comparison, e-liquid consists of just PG, VG, food-grade flavourings, and nicotine (if desired). Public Health England has reported that vaping appears to be significantly less harmful than smoking cigarettes. Many former smokers find that switching to vaping reduces their exposure to the harmful substances found in traditional cigarettes while still providing a satisfying experience. For those making the transition from smoking, Vapouriz offers a range of tobacco-flavoured e-liquids that can help ease the change while still providing a familiar taste profile.
What Flavour E-Liquid Is Right For Me?
Exploring flavours is one of the most enjoyable aspects of vaping. Vapouriz offers an extensive range to suit every preference. Former menthol cigarette users might appreciate our refreshing menthol varieties, while traditional cigarette smokers often start with our authentic tobacco blends. Sweet tooth? Our confectionery-inspired range delivers nostalgic dessert experiences. Fruit enthusiasts can explore everything from crisp apple to exotic mango blends. What makes a perfect "All Day Vape" is highly personal—it's the flavour you can enjoy throughout your day without tiring of it. We recommend trying several options to discover your preferences. Visit our featured products section for inspiration or ask our team for personalised recommendations based on your tastes.
What Strength E-Liquid Should I Use?
Finding your ideal nicotine strength typically depends on your previous smoking habits. For those who smoked 15-20+ cigarettes daily, higher strengths (18-20mg) often work best. Light smokers (fewer than 10 daily) might find 3-6mg provides sufficient satisfaction. For moderate smokers, strengths between 6-12mg usually offer the right balance. The goal is to find a strength that effectively manages nicotine cravings without being overwhelming. Many Vapouriz customers find it helpful to start with a slightly higher strength when first transitioning from smoking, then gradually reducing over time. Remember that everyone's preferences differ, so some experimentation might be necessary to find your perfect match.
What Are Nicotine Salt E-Liquids?
Nicotine Salt e-liquids (or nic salts) use a specially formulated version of nicotine derived from the natural salt structure found in tobacco leaves. This formulation allows for higher nicotine concentrations with a notably smoother throat sensation compared to traditional e-liquids. For those accustomed to regular smoking, nic salts can provide a more familiar experience, as they deliver nicotine to the bloodstream more rapidly. They're particularly well-suited to low-wattage devices such as starter kits and pod systems, making them ideal for beginners or those preferring a more discreet vaping setup. At Vapouriz, our nicotine salt range comes in various strengths to accommodate different needs.
What Is Freebase Nicotine?
Freebase nicotine is the standard form used in most e-liquids and is similar to the nicotine found in traditional cigarettes. It delivers a more pronounced throat sensation compared to nicotine salts, which many transitioning smokers find familiar and satisfying. While it takes slightly longer to affect the body than nicotine salts, many vapers appreciate the gradual onset. Vapouriz offers Freebase nicotine e-liquids in strengths typically ranging from 3mg to 18mg, allowing you to select the intensity that best matches your needs. These e-liquids work effectively across various device types and provide excellent versatility for most vaping styles.
What Are Shortfill E-Liquids?
Shortfill e-liquids offer a clever solution to the TPD regulations that limit nicotine-containing e-liquids to 10ml bottles. These larger bottles (typically 50ml or 100ml) contain nicotine-free e-liquid with space left for adding separate nicotine shots. For example, a 60ml bottle containing 50ml of e-liquid leaves room to add a 10ml nicotine shot, creating 60ml of 3mg strength e-liquid. This approach reduces packaging waste and often provides better value. Shortfills typically feature higher VG formulations, making them ideal for sub-ohm devices that produce substantial vapour. Vapouriz offers numerous shortfill options, many including complimentary nicotine shots for added convenience and value.
What Is High VG E-Liquid?
High-VG e-liquids contain a greater proportion of Vegetable Glycerine, creating a thicker consistency that produces impressive vapour clouds when used. Their viscous nature requires more powerful devices with sufficient heat generation to vaporise effectively, typically sub-ohm kits with advanced features. These e-liquids excel in delivering substantial cloud production alongside rich flavour profiles, making them popular among enthusiasts who enjoy the visual aspect of vaping. The advanced kits used with High VG e-liquids often offer customisation options through interchangeable tanks, coils, and power settings. Vapouriz stocks a comprehensive range of High VG e-liquids in various flavour profiles to suit different preferences.
What Is High PG E-Liquid?
High PG e-liquids feature a greater proportion of Propylene Glycol, which excels at carrying flavour compounds. This creates an intense, flavour-focused vaping experience. Their thinner consistency makes them ideal for lower-powered devices such as starter kits, vape pens, and pod systems. These e-liquids typically provide a more pronounced throat sensation that many find comparable to traditional smoking. Vapouriz offers High-PG e-liquids in 10ml bottles across numerous flavour categories with various nicotine strengths. For those prioritising flavour intensity over cloud production, or using more compact devices, High PG formulations often provide the most satisfying experience.
What Are 50/50 E-Liquids?
50/50 e-liquids offer the perfect balance between PG and VG, combining the best qualities of both ingredients. This even ratio delivers excellent flavour clarity from the PG component while providing satisfying vapour production from the VG. Their versatility makes them compatible with nearly all device types, from simple starter kits to more advanced systems. For vapers who appreciate both flavour and moderate cloud production, 50/50 blends hit the sweet spot. Vapouriz offers an extensive collection of 50/50 e-liquids in countless flavours, with attractive multi-buy options that provide excellent value when stocking up on your favourites.
What Are the Best E-Liquid Brands?
In today's competitive vaping market, quality brands distinguish themselves through exceptional flavour profiles and premium ingredients. Vapouriz carefully selects our e-liquid range to include only the most respected manufacturers who meet our rigorous standards for both taste and quality. Our selection includes renowned names such as Vampire Vape, Double Drip, Vapouriz's own award-winning range, Nasty Juice, Doozy Vape, Just Juice, Riot Squad, Zeus Juice, and Pukka Juice, among others. Each brand brings its unique character and specialist flavours to our collection, ensuring you'll find options perfectly suited to your personal preferences, whether you favour fruits, desserts, menthols, or classic tobacco profiles.
What Is TPD Compliance And Why Is It Important?
TPD (Tobacco Products Directive) compliance refers to regulations established by the UK and EU that govern vaping products, particularly those containing nicotine. These regulations ensure consumer safety by setting standards for what manufacturers can produce and retailers can sell. Key aspects include limiting nicotine-containing e-liquids to 10ml bottles, capping maximum nicotine strengths, and restricting tank/pod capacities to 2ml. Compliance means that products have undergone appropriate testing and meet safety standards. At Vapouriz, we ensure all our e-liquids and devices adhere to these regulations, providing you with peace of mind that every purchase meets established safety guidelines.
Why Vapouriz?
With over a decade of industry experience, Vapouriz has established itself as a leading UK vaping specialist. We create our own premium e-liquids in our dedicated Surrey facilities while also sourcing exceptional products from respected global manufacturers. Our comprehensive collection includes everything from starter kits to advanced systems, alongside hundreds of e-liquid flavours to suit every preference. All products in our range meet TPD compliance standards and undergo rigorous quality testing. We pride ourselves on offering competitive pricing, regular special offers, and knowledgeable customer support. For the latest product information, how-to guides, and industry news, visit the Vapouriz blog—your complete resource for all things vaping.
