Can e cigarettes help you give up smoking?
This week three ground breaking studies have been released giving a near perfect answer to the question: can e cigarettes help give up smoking?
The first study published by the influential Behavioural Insights Team (BIT), aka the 'Nudge unit', has given backing to e-cigarettes - giving weight to the belief that vaping is the most effective way for smokers to quit smoking due to its likeness.
They state that ‘’It is much easier to substitute a similar behaviour than to eliminate an entrenched one’’
The statement comes in a report from the BIT in partnership with the UK Cabinet Office. BIT started life in 2010 inside 10 Downing Street as the world’s first government institution dedicated to the application of behavioural sciences before its part-privatisation in 2014.
Of course, whilst the report will be celebrated by many e-cigarette brands it will be seen as a negative by companies producing nicotine gum and patches – many of whom have already their sales plummet as vaping has grown rapidly in popularity.
The Head of Health and Tax team, Michael Hallsworth, said e-cigarettes are now "the most successful product at helping people to quit smoking, and the evidence shows that almost all users of e-cigarettes are former smokers".
A further study undertaken by King’s College London’s Institute of Psychiatry, Psychology and Neuroscience, undertaken with the esteemed Dr. Ann McNeill, stated in a recent interview that, “Most smokers want to stop but are struggling. If you are using an e-cigarette, use it more frequently and stop smoking cigarettes as fast as you can. If cigalikes don’t work , try something else.”
Another study published in The Journal: Addiction, reported two controlled trials suggest that e-cigarettes can aid smoking cessation. This study aimed to assess the effectiveness of e-cigarettes when used to quit smoking compared with nicotine replacement therapy (NRT).
The study included 5863 adults who had smoked within the previous 12 months and made at least one attempt to quit during the same period using either an e-cigarette only, NRT bought over-the-counter only or no aid (cold turkey).
The milestone study established that, “Among smokers who have attempted to stop without professional support, those who use e-cigarettes are more likely to report continued abstinence than those who used a licensed NRT product bought over-the-counter or no aid to cessation.”
So if you are considering giving up smoking - why not try vaping? It might just be able to assist you!
Try one of our fuse starter kits today!